Drive traffic to your website by improving your ranking organically
Attract high quality leads
Invest in SEO for the long-term
Achieving success with SEO:
SEO or Search Engine Optimisation is the process of getting traffic to your website through free organic search results.
SEO works to attract visitors who are genuinely interested in your product. These are referred to as high quality leads – and as with so many things – quality is better than quantity! Once quality leads are hitting your site, your SEO strategy and other digital strategies will work towards building a higher quantity of good quality leads.
In a nutshell, SEO is used to attract the traffic to your website you don’t have to pay for.
SEO in a nutshell…
The long game
Implementing SEO is definitely a long-term strategy and can be summarised below:
SEO is constantly changing
Google changes its algorithm
500-600 times a year.
If your SEO is not
being monitored, your
site can fall behind.
Rankings don’t happen overnight
According to Google,
you will need 4
to 12 months to start
seeing tangible results
from SEO.
Your competitors are doing SEO
You’ll need to keep
doing SEO to keep
competitive in your
industry.
.
The effects of SEO are compounded
Like all good
investments, the
returns on SEO will
compound over time.
.
SEO is a form of
advertising
Top of page 1
is essential to get
noticed. High organic
positions take the
lions share of clicks.
Google loves fresh
content
Posting fresh content,
regularly or updating
old content can help
boost rankings
& traffic.
Stopping prematurely is
a waste
Doing 1 or 2 months
is a waste of money.
Ongoing optimisation
& link building will
offer significant benefits.
Starting & stopping sets
off alarm bells
Google will notice
if you are putting
work into SEO with
new content & links and
then suddenly stop.
DISCUSS YOUR COMMUNICATIONS NEEDS
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CALL US ON +61 422 231 257
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